The Brand
Scotch & Soda is an Amsterdam-based apparel brand that celebrates the free spirit of Amsterdam. They champion individuality, authenticity, and the power of self-expression to create the unexpected – an attitude reflected in their unique designs.
Image credit: Scotch & Soda
The Project
Create a Brand & Style Guide for Scotch & Soda that accurately reflected the brand’s tone of voice, values, and stylistic preferences. The guide served as a localisation reference for translators and copywriters producing content for Scotch & Soda across new markets, languages, and regions.
Image credit: Scotch & Soda
Please note that this project was completed while I was employed by a third-party agency. All work shown is publicly available and is shared here solely to illustrate my role and experience. The client relationship and intellectual property are not my own.